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Rozsa Foundation AI Commitments and Guidelines

As an organization dedicated to strengthening and empowering the arts in Alberta, the Rozsa Foundation is committed to the responsible and ethical use of artificial intelligence (AI) technologies. Our Responsible AI Commitments outline how our values of Equity, Integrity, Partnership, Growth, and Rigour will guide our use of AI. Our Responsible AI Guidelines include general guidelines, as well as forbidden and acceptable uses of AI, to ensure the safety and integrity of staff, our partners, our stakeholders, and our community.

You can read about the 5 steps we used to develop these guidelines in this post, and also watch a webinar on the topic here. These documents were updated in 2026.

Commitments

Commitments
  • We will never use AI at the expense of artists of any kind and recognize that AI-generated content is not a replacement for human creativity or artistic practice.

  • We strictly adhere to copyright laws and respect the rights of creators. We will use our voice to advocate for policies and practices that ensure artists and creators are fairly recognized and compensated for the use of their work.

  • We believe in the potential of AI, if developed and used responsibly, to provide intelligent automation without dehumanization and without replacing or encroaching on artists and their essential role in society.

  • AI technologies will assist, not replace, human creativity, judgment, and decision-making. Staff remain accountable for all decisions and actions.

  • We believe digital tools, including AI, can help the arts improve efficiency and reduce administrative burden.

  • We use AI to assist in articulating the positive impact of our funding programs, iterating our training and learning programs, supporting our research, and telling stories with and about the arts community. We do not use AI for any decision-making around funding or training application adjudication.

  • We believe in the importance of helping arts professionals build the knowledge and confidence to make informed decisions about AI, whether they choose to use it often, selectively, or not at all.

  • We centre integrity, honesty, and transparency in all AI applications. We comply with applicable privacy and data protection laws and strive to protect confidential information while using AI responsibly.

  • We recognize the limitations and risks of AI and commit to continually improving our understanding and practices as the technology evolves, and evolving our commitments.

  • We support the responsible use of AI to improve accessibility and inclusion through tools such as captioning, transcription, translation, and plain-language adaptations.

  • We are open to partnerships with organizations and individuals that align with our values, and we aim to share our experiences, research, learning, and knowledge about AI with the wider arts community.

  • We believe responsible AI is a shared responsibility. We expect employees, consultants, contractors, volunteers, and service providers undertaking work on behalf of Rozsa Foundation to understand and uphold these commitments whenever AI is used in the course of their work.

  • Our Responsible AI Commitments reflect our dedication to ethical conduct, social responsibility, and positive impact. As AI continues to evolve, we remain steadfast in our commitment to artists, our mission, and the communities we serve, ensuring that technology serves people—not the other way around.

Rozsa Foundation AI Guidelines

Guidelines
Context and Scope

 

Artificial intelligence (AI) has become an increasingly common part of professional life. Generative AI tools—including those that produce text, images, audio, video, and code in response to prompts—are now widely used across many sectors, including the arts.

The development and use of AI systems raise important ethical considerations, including copyright, consent, attribution, creator compensation, privacy, bias, accessibility, and environmental impact. These considerations are especially important within the arts sector.

This document sets out general guidelines, as well as prohibited and acceptable uses of AI, to ensure the safety and integrity of staff, our partners, our interest holders, and our community.

At Rozsa Foundation, we value the potential for new technologies to aid us in our work. However, we are acutely aware of the limitations and ethical challenges of AI systems, particularly as they relate to the arts. These guidelines are intended to ensure that the use of AI at Rozsa Foundation is safe, transparent, and responsible.

Rozsa Foundation remains committed to a human-centred approach to storytelling, creativity, and decision-making, with AI serving as an assistive tool rather than a replacement. We prioritize transparency and accountability in our use of AI technologies and strive to ensure that our community understands how AI supports our work.

Note: The following AI Guidelines are tailored to Rozsa Foundation's context and mission. They reflect our commitment to ethical AI practices and to the essential role of the arts in society, transparency, and positive impact in the arts sector. They are accompanied by our Rozsa Foundation Responsible AI Commitments.

 

It is good practice to keep the following in mind when using AI applications:

  • Do not enter confidential, proprietary, personal, or otherwise sensitive information into public AI systems. If you are unsure whether information is appropriate to share, err on the side of caution and consult your supervisor.

  • AI applications can provide inaccurate or fabricated information. All AI-generated output must be carefully reviewed and verified before it is used.

  • AI applications can replicate the biases of their developers, training data, and underlying systems. Do not assume any AI program or output to be free of bias.

  • Consider whether AI is the most appropriate tool for the task before using it.

  • If you don't want something to become public, don't type it into an AI interface.

 

Prohibited Uses

AI cannot be used in ways that may undermine Rozsa Foundation's mission, security, reputation, or the trust placed in us by our community.

When using AI platforms:

  • We do not use AI-generated creative content in place of recompensed and credited artists' work.

  • We do not use AI-generated text in place of the authentic stories, lived experiences, or voices of our funding recipients, program participants, faculty, community members, or partners.

  • We do not use AI to make or recommend decisions involving funding, hiring, governance, partnerships, or other matters that require human judgment, accountability, or consideration of complex artistic, social, or ethical factors.

  • We do not divulge any sensitive information, such as passwords, addresses, email addresses, or phone numbers.

  • We do not type or paste draft contracts, such as employment contracts or agreements with faculty, consultants, or service providers.

  • We do not type or paste documents that contain business-sensitive information, such as draft annual reports, business cases, financial information, or accounting reports.

  • We do not type or paste proprietary documents or other information that is not intended for public distribution.

  • We do not type or paste content that is subject to copyright or licensing restrictions that do not permit its use in AI systems.

  • We do not use AI to create or knowingly distribute false, misleading, discriminatory, or harmful content.

  • We do not use AI-generated content in ways that could reasonably mislead audiences about what is authentic, documented, or human-created.

  • We will also not use AI in any way that violate our Responsible AI Commitments.

Acceptable Uses

AI tools can help streamline certain processes, support research, revise text, organize information, and inspire new ideas. Below are examples of ways Rozsa Foundation may use AI responsibly.

  • We may use AI to suggest headlines or captions for newsletters, websites, social media posts, or campaigns.

  • We may use AI to generate ideas for storytelling, communications, learning opportunities, and initiatives that support and empower the arts sector.

  • We may use AI as a research and analytical tool to assess our impact, optimize our programs, identify trends, organize information, and identify areas for improvement.

  • We may use AI to summarize meeting notes or research materials, provided the outputs are reviewed for accuracy.

  • We may use AI to assist with drafting, editing, proofreading, grammar, and improving the clarity of written content.

  • We may use AI to translate content, generate captions or transcripts, and improve accessibility.

  • We may ask AI to suggest report structures, blog outlines, presentation frameworks, or other planning tools to help organize our thinking.

  • We may use AI for technical assistance, such as Excel formulas, data analysis, coding support, or workflow automation.

  • We and the artists we collaborate with may use AI to inspire creative ideas, explore concepts, or accelerate creative workflows, but never to replace the humans trained to create and produce artistic work.

 

At Rozsa Foundation, we value the privacy and intellectual property rights of our employees, partners, and community members. All AI-assisted work remains the responsibility of the employee using the technology and should be reviewed before it is shared or relied upon.

 

Intellectual Property

 

Rozsa Foundation respects copyright law and the rights of creators. When using AI, we will:

  • comply with applicable copyright and licensing requirements;

  • respect the rights of artists and creators;

  • acknowledge AI assistance where appropriate;

  • remain attentive to changes in legislation, policy, and best practices; and

  • use our voice to advocate for policies and practices that recognize and fairly compensate artists and creators for the use of their work.

 

Questions relating to ownership of work created in the course of employment continue to be governed by existing employment agreements and Rozsa Foundation policies.

 

Review

 

Artificial intelligence is evolving rapidly. Rozsa Foundation will review and update these guidelines and the Rozsa Foundation Responsible AI Commitments periodically to reflect changes in technology, legislation, best practices, and the evolving needs of the arts sector.

ETHICAL AI AND THE ARTS

We hosted a webinar on Ethical AI in the Arts at the beginning of 2023. To stay informed about future conversations and events, be sure to sign up for our newsletter at the bottom of this page.

Katrina Ingram, Founder and CEO of Ethically Aligned AI, and Marilène Oliver, Mixed Media Artist and Assistant Professor at the University of Alberta joined Rozsa Foundation's Director of Storytelling Lisa Mackay for a conversation about the ethics of AI, the intersection of AI and the arts, and developing AI commitments and policies. ​ During the discussion, several examples and references were made, and below is a list of resources supplied by the speakers:

Katrina also shared the Generative AI Statement that was discussed, attached here:

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